Performance Marketing Manager

Company Intelligence

Apex Fintech Solutions is the likely fintech company behind this BuiltInNYC listing, as it matches the NYC presence, remote NY roles, and fintech focus on digital investing infrastructure. Founded in 2012 and headquartered in Dallas, TX, it has grown to 1,000 employees across 5 offices (Dallas, Austin, Chicago, New York, Portland), positioning it as a mid-sized leader in cloud-based trading, wealth management, custody, and clearing services for clients serving tens of millions of investors. It operates a hybrid workspace model (typical 3 days on-site), with remote options for NY roles. Tech stack includes AWS, BigQuery, Golang, Java, Kubernetes, Slack, Zoom, and Monday.com, emphasizing scalable fintech infrastructure. No recent news specifics available, but it's listed among NYC's prominent fintech players shaking up finance.

Program Deep Dive

No explicit internship or graduate program details for "Performance Marketing Manager" in search results; this appears to be a full-time mid-level role rather than entry-level for 18-25-year-olds, focused on managing performance campaigns in a fintech context. For similar fintech marketing roles, expect responsibilities like optimizing ad spend (e.g., Google Ads, Meta), analyzing ROI via tools like BigQuery, and supporting client growth in investing platforms. Skills sought: marketing analytics, A/B testing, paid search/social proficiency; fintech knowledge (e.g., trading/custody basics) a plus. Learning opportunities involve hands-on with AWS/Google Cloud analytics and cross-team collaboration via Slack/Monday.com. No mentorship or progression paths specified; infer from company scale that high performers could advance to senior marketing or growth roles in a growing firm.

Application Success Guide

Apply via BuiltInNYC job board (https://www.builtinnyc.com/jobs/remote/marketing); no deadlines listed—submit promptly as tech roles fill fast. Step-by-step process:

1. Tailor resume to highlight marketing metrics (e.g., CAC reduction, ROAS >4x);
2. Write cover letter tying personal projects to Apex's mission of "frictionless investing";
3. Submit via platform;
4. Expect 1-2 technical interviews + panel. Common questions: "Describe a campaign where you scaled budget 2x while maintaining ROI," "How would you market custody services to retail investors?" or "Explain performance marketing funnel in fintech." No assessment centers noted; prepare case studies on hypothetical ad optimization (e.g., targeting millennial investors via TikTok). Standout candidates quantify impact (e.g., "Drove 30% lead growth via SEO") and show fintech curiosity (e.g., reference Apex's clearing subsidiary).

Insider Tips

Apex values data-driven marketers who blend technical skills (Google Analytics, SQL for BigQuery queries) with soft skills (collaboration via Slack/Zoom, adaptability in hybrid setup)—prioritize metrics over creativity in interviews. Demonstrate industry knowledge: Apex's role in digital brokerage scaling (e.g., Robinhood-like clients), regulatory basics (SEC compliance in trading). Questions to ask: "How does the marketing team measure success for client acquisition in volatile markets?" or "What growth initiatives is Apex prioritizing post-2026?" to signal interest. Red flags to avoid: Vague achievements without numbers; ignoring fintech specifics (e.g., not mentioning custody/tax reporting); poor remote etiquette (e.g., no camera in Zoom screenshares).

Practical Information

No salary/stipend data for this role; for entry-level fintech marketing in NYC/remote, expect $70K-$90K base + bonuses (industry benchmark for 0-2 YOE). Benefits likely include hybrid flexibility, professional development (inferred from tech peers like Morningstar's training stipends). Program duration/start: Full-time, rolling hires—aim for Q2 2026 start. Networking: Leverage BuiltInNYC community, Apex's 1,000-employee alumni on LinkedIn; attend NYC fintech events for connections. For 18-25 applicants, build portfolio with free tools (Google Ads certs) to bridge experience gaps.