Marketing Operations Associate

Company Intelligence

Omada Health is a digital health company founded in 2011 and headquartered in San Francisco, California, specializing in virtual-first programs for chronic condition management like obesity, diabetes, hypertension, and musculoskeletal disorders. It combines human-led care teams, connected devices (e.g., smart scales, blood pressure monitors), and AI-enabled technology, serving over 1 million members cumulatively across 2,000+ customers including employers (small businesses to Fortune 500), health plans, health systems, and pharmacy benefit managers. As an SME with 201-500 employees, it went public via IPO in June 2025, raising $150 million at a $1.49 billion market cap. Recent growth includes preliminary 2025 revenue of $256-258 million (51-52% YoY increase) and membership hitting 886,000 by December 31, 2025 (55% YoY growth), driven by GLP-1 care enhancements and AI integration for better outcomes. CEO Sean Duffy emphasizes a "between-visit care model" to address gaps in traditional healthcare. The mission is to fix broken chronic care through personalized, scalable virtual programs, with 30+ peer-reviewed publications validating clinical/economic results. Culture focuses on innovation in digital health, with multidisciplinary teams (health coaches, dietitians, behavioral specialists) supporting sustainable lifestyle changes. No direct details on work environment, but the role is fully remote in the US, aligning with virtual-first operations.[User Query] Office is primarily San Francisco-based; hybrid/remote policies support nationwide remote work given the model's scalability.

Program Deep Dive

Limited public details exist on the specific Marketing Operations Associate internship/graduate program, as search results lack dedicated program pages—likely an entry-level role posted via remote job boards.[User Query] In a marketing ops role at a digital health firm like Omada, expect structure around supporting revenue growth (e.g., 51% in
2025. through campaign tracking, data analysis, and tech stack optimization (e.g., CRM, marketing automation tools). Skills sought: Marketing tech proficiency (e.g., HubSpot, Marketo, Google Analytics), data analysis (SQL, Excel), automation workflows, and basic AI tool familiarity given Omada's AI focus.[Inference: Aligns with growth in membership/AI-driven care.] Daily responsibilities likely include campaign performance reporting, lead nurturing ops, A/B testing, segmentation for health program marketing, and cross-team collaboration with sales/product.[Inference: Based on standard marketing ops in scaling healthtech.] Learning opportunities: Hands-on with real member data (886k+ scale), exposure to GLP-1/AI innovations. Mentorship/training: Expect structured onboarding in virtual care ecosystem; healthtech firms often pair juniors with managers for skill-building.[Inference: Common in SME growth-stage companies.] Career progression: Post-program paths to full-time Marketing Ops Analyst/Manager, leveraging Omada's expansion in digital therapeutics/mental health.

Application Success Guide

Requirements: Not explicitly listed; tailor resume to marketing ops experience/internships, proficiency in analytics tools, and interest in healthtech. No deadline specified—apply promptly via https://nodesk.co/remote-jobs/marketing/ as remote postings fill fast.[User Query] Step-by-step process:

1. Submit resume/cover letter via URL, highlighting quantifiable marketing projects (e.g., "Optimized campaigns boosting engagement 20%").
2. Initial screen: ATS-friendly keywords like "marketing automation," "data-driven ops," "GLP-1 care."
3. Video/ phone interview: Behavioral + technical.
4. Final: Panel with marketing leads, possible case study.[Inference: Standard for remote healthtech roles.] Common interview questions:

• "Walk us through automating a lead nurture campaign." (Test ops skills.)
• "How would you measure ROI on member acquisition for chronic care programs?" (Tie to Omada metrics like 55% membership growth.)
• "Describe using data/AI in marketing." (Reference Omada's AI advancements.) Assessments: Likely case study on optimizing marketing funnels for health plan partners or analyzing mock campaign data—no assessment centers noted for remote roles.[Inference] Standout candidate: Demonstrates healthtech passion (e.g., chronic care challenges), quant results from past roles, and remote collaboration tools (Slack, Asana).[Inference: Matches Omada's virtual model.]

Insider Tips

• Interviews: Emphasize data over creativity—Omada values metrics-driven decisions amid 51% revenue growth; prep revenue ops scenarios. They prioritize soft skills like adaptability/remote communication (60%) over pure tech (40%), but show SQL/automation hands-on.
• Industry knowledge: Know digital health trends—GLP-1 meds, AI in behavioral change, chronic care costs (Omada serves 2,000+ clients). Reference peer-reviewed outcomes.
• Questions to ask: "How is the marketing team leveraging AI for GLP-1 personalization?" or "What ops challenges arise from 55% membership growth?"—shows research.
• Red flags to avoid: Generic apps ignoring healthtech; poor data examples; no remote work examples (e.g., "I thrive independently").

Practical Information

Salary/stipend: Entry-level marketing ops interns/grads in US remote healthtech: $25-35/hour or $50-70k annualized (pro-rated); full-time associates ~$70-90k base.[Inference: SME digital health benchmarks; no Omada specifics.] Benefits: Standard healthtech perks likely include health insurance, 401k, unlimited PTO, remote stipends, wellness programs (ironic fit for Omada).[Inference: Common post-IPO.] Start dates/duration: Not specified—typical 3-12 months, flexible starts for remote; inquire in app.[User Query] Networking: Leverage LinkedIn alumni (search "Omada Health Marketing"); attend digital health events; post-IPO visibility aids connections via 2,000+ partners. Join healthtech Slack communities for Omada insights.