Product Marketing Manager

Company Intelligence

No specific company is named in the query for the Product Marketing Manager role listed on BuiltInLA (remote, LA-focused). Search results highlight similar remote/hybrid internships in Southern California from First American Financial Corporation (Product Management Intern, remote from Santa Ana, CA) and Match Group (Tinder) (Brand & Media Marketing Intern, hybrid LA), both targeting students/recent grads. These align closely with product marketing duties like GTM strategy, content creation, and cross-functional collaboration.

• First American: Established title insurance and real estate services provider (over 125 years old); ~20,000 employees; industry leader in property data and settlement services. Recent growth via tech investments in product strategy; remote-friendly for interns near SoCal HQ.
• Match Group: Parent of Tinder, Hinge; mid-cap tech firm (~2,500 employees); dominant in dating apps with AI/ML focus on user relationships and safety. Strategic push into culturally relevant branding via social platforms.
• Culture/Values: First American emphasizes networking, exposure to leadership, and tech passion; inclusive hiring (e.g., Fair Chance Ordinance for LA County). Match Group values creative problem-solving, behavioral science, and collaborative hybrid environments (3 days in-office LA). Both prioritize innovation, cross-functional teams, and intern projects with real impact.
• Locations/Remote: First American: HQ Santa Ana, CA; fully remote for this intern role. Match Group: LA office hybrid.

Program Deep Dive

Closest matches are 8-12 week summer internships (June-August

2026. for undergrad/grad students in business/tech/marketing. Focus shifts product management toward marketing via GTM, content, and user feedback—ideal prep for Product Marketing Manager entry. | Program | Structure/Timeline | Skills Sought | Responsibilities/Learning | Mentorship/Progression |
      |---------|---------------------|---------------|---------------------------|------------------------|
      | First American Product Mgmt Intern | Full-time, 8-10 weeks; early June-Aug/Sept 2026; remote. Unique mission assigned post-offer. | Bachelor's/master's in business/tech; hackathons/projects/internships; full-time availability. | Product dev support, GTM strategy, cross-team collab, user feedback; present at Intern Expo Day. | Network with interns/employees; tools access; potential part-time extension or full-time early career role. |
      | Match Group Brand/Media Marketing Intern (Tinder) | June 1-Aug 28, 2026; hybrid LA (3 days/week). | Creative/curious; passion for culture/content/community. | A/B messaging tests, social content (IG/TikTok/YouTube), brainstorm video ideas. | Team collab on campaigns; exposure to trends/storytelling. | General product marketing interns need analytical/problem-solving, communication, Agile basics, UX/market research.

Application Success Guide

• Requirements/Deadlines: Bachelor's/master's pursuit (business/tech/marketing preferred); prior projects/internships; full-time summer availability (apply now for June 2026 starts). No exact deadline in results—check BuiltInLA listing promptly.
• Process:

1. Apply via company careers page (e.g., careers.firstam.com or Match Group site).
2. Submit resume highlighting projects/hackathons.
3. Expect virtual interviews; possible project presentation.

• Interview Questions: "Describe a product launch plan" (GTM focus); "How would you optimize social content for engagement?" (A/B tests); "Walk through user feedback integration" .
• Assessments: Case studies on product strategy/roadmaps; no formal centers noted—focus on Expo Day-style presentations.
• Standout Traits: Quantify projects (e.g., "Led hackathon app with 500 users"); show cross-functional experience; LA/remote tech passion.

Insider Tips

• Interviews: First American values tech enthusiasm—mention SoCal ties or real estate tech interest. Match prioritizes cultural awareness (trends/pop culture for TikTok/Reels). Prep behavioral examples (STAR method).
• Skills Priority: Soft (communication/collab 60%) over technical (Agile/UX 40%) for entry-level. Demonstrate via portfolio.
• Industry Knowledge: Dating/tech (Match: AI/safety); real estate fintech (First Am: data/products); cite GTM/user-centric trends.
• Questions to Ask: "How does this intern project influence full product roadmaps?"; "What success metrics define GTM launches here?" Shows strategic thinking.
• Red Flags: Generic resumes (no projects); poor remote setup (e.g., unstable internet); ignoring hybrid requirements.

Practical Information

• Salary/Stipend: $20-55/hour for similar remote product/marketing interns (e.g., TE Connectivity $20-42; Teamworks $45-55); First American unlisted but competitive for SoCal tech.
• Benefits: Flexible hours, global team exposure, leadership presentations, networking events. Match: In-office perks (unlisted).
• Duration/Starts: 8-12 weeks; June 1/early June

• Networking: Intern Expo Day (First Am); cross-team projects; alumni paths to full-time/early career roles. Leverage LinkedIn for First Am/Match intern groups. Tailor your app to these: Build a GTM case study portfolio now for edge in remote LA tech marketing.